Open to growth roles · Remote
I turn attention into revenue.
Growth marketer with eight years in SEO, paid social and lifecycle email. I build channels that compound, and I measure every one of them.
Google Ads & GA4 certified
Organic sessions
Live
+312%
vs. last year
CAC
−38%
ROAS
4.6×
Signups
3.1×
SEO
Paid social
Content
Lifecycle email
CRO
Analytics
Influencer
Brand
Selected campaigns
Results I can put a number on.
Three campaigns from the last few years, with the channel, the budget logic and the result.
SEO · Content
+312%
organic sessions in 12 months
Fintwise · Fintech
Organic growth engine
Rebuilt the content strategy around 40 high-intent topics and fixed the technical SEO debt.
SEO
Content
Ahrefs
Paid social
4.6×
return on ad spend
Lumen Skincare · DTC
Paid social relaunch
Rewrote creative testing on Meta and TikTok, and cut cost per purchase by 38%.
Meta Ads
TikTok
UGC
Lifecycle email
+27%
90-day member retention
Orbit Fitness · App
Lifecycle email revamp
Designed a 9-step onboarding flow and win-back journeys in Klaviyo.
Klaviyo
CRM
A/B tests
What I do
Four channels, one growth plan.
I plan across channels so every campaign feeds the next one.
SEO & content
Keyword strategy, technical audits and content that ranks for the searches that convert.
Search Console · Ahrefs · Semrush
Paid social
Creative testing frameworks and budget pacing on Meta, TikTok and LinkedIn.
Meta Ads · TikTok Ads · LinkedIn
Lifecycle & email
Onboarding, nurture and win-back journeys that turn signups into regulars.
Klaviyo · HubSpot · Customer.io
CRO & analytics
Clean tracking, dashboards and A/B tests so every decision has evidence.
GA4 · Looker Studio · Hotjar
Experience
Eight years of compounding growth.
2023 — Now
Head of Growth · Fintwise
Built the SEO and lifecycle engine behind 3× organic signups.
+312% organic
2020 — 2023
Performance Marketing Lead · Lumen Skincare
Ran paid social on Meta and TikTok with a $2M yearly budget.
4.6× ROAS
2018 — 2020
Content & SEO Manager · Orbit Fitness
Grew the blog from 5k to 180k monthly readers.
36× traffic
2016 — 2018
Marketing Associate · Brightloop Agency
Social and email campaigns for retail and travel brands.
40+ campaigns
Toolkit
Google Analytics 4
Search Console
Ahrefs
Semrush
Meta Ads
TikTok Ads
LinkedIn Ads
HubSpot
Klaviyo
Looker Studio
Hotjar
Webflow & Framer
Kind words
What teams say after launch.
“Nora found growth in channels we had written off. Our organic signups tripled in a year, and the reporting finally made sense to the board.”
Daniel Okoye
CEO, Fintwise
“The calmest performance marketer I’ve worked with. Every test had a hypothesis, and every budget change had a reason.”
Mei Tanaka
Founder, Lumen Skincare
Let’s talk
Need more qualified traffic? Let’s plan your next quarter.
I reply within one working day. Share your goal, your current channels and your budget range.